WordPress: The Clear Choice

The WordPress Content Management System (CMS) platform is the clear and obvious way to go. There is endless discussion about its ease-of-use and general popularity but from a marketing and programming standpoint it is the superior choice. From the moment your A la Carte WordPress website is launched search engines like you better, you have more control over your own website than you ever had before, and you have a foundation that can take advantage of the newest, popular technologies for years to come.

The brief history that led to the emergence of WordPress CMS

While the “real world” went about its business in 2008 several events took place in the web world that forever revolutionized how the Internet would be used. First in importance was the huge transformation within the software core of Google, Yahoo, and Bing. All the top Search Engines had purchased search and analysis (“analytics”) software companies and merging them into their own. By 2008 finding anything on the Internet was blazingly fast and well organized.

Second, the native programming languages used for web development was being radically updated and modified to accommodate the changes made by Google, and the rest, as well as the growing demand for better web access on hand-held wireless devices -- namely, SmartPhones and the iPad.

Third in importance (from our point of view) was the Social Media phenomenon. Though still very rough-edged in 2008, networks like LinkedIn, Facebook, Twitter and the other 50+ services worldwide gave everyone, regardless of skill level, any easy and fun entry into the exploding realm of digital information.

Sitting right in the middle of everything, visible yet unseen was the Web Log -- the Blog. Google was the first to categorize highly active Blogs as valued information services, thus tagging them for higher ranking. Serious bloggers almost always maintained one or more social network system and it was not long before the two technologies became symbiotic in nature. From the beginning Blogs were also nicely suited for SmartPhones of all generations. It seemed that the entire web universe was inadvertently being drawn to the Blogging platform. The problem is that the demands of business are far greater than what a Blog could ever provide. To answer that demand founder Matt Mullenweg turned the development of WordPress into the direction of a full-featured and highly programmable Content Management System.